Director, Sales, Marketing and Guest Services, Sea to Sky Gondola
Christy has over 20 years of proven success developing and executing integrated branding, marketing and communications strategies for a variety of companies with a focus on the tourism, adventure travel and development industries.
Christy moved to the Sea to Sky Corridor in 2000 and was the General Manager of Marketing at Whistler Blackcomb. In her time at Whistler Blackcomb, she led a team responsible for strategic alliances, the Whistler Blackcomb brand, digital media, marketing, and strategic planning. In 2008, Christy played a key role in the brand development and launch of the Peak 2 Peak gondola.
Christy left Whistler Blackcomb in 2009 to start her own company, Expand Marketing Group and has worked with organizations such as SilverStar Mountain Resort, Resort Municipality of Whistler and VentureWeb, a digital agency. In 2010, she was hired to develop and manage Canada Olympic House in Whistler.
Christy began working with the Sea to Sky Gondola partners in 2011 during the approval and launch phase of the project. As a member of the Sea to Sky Gondola project team, she led the communications, branding, marketing & sales strategy and launch. She continues to oversee all aspects of sales, marketing, guest services and PR for Sea to Sky Gondola.
Christy has a degree in sports management with a minor in commerce from the University of British Columbia. She lives in Squamish with her husband and two young boys. When not working, Christy is out skiing, riding and enjoying all of the other outdoor activities that the Sea to Sky corridor has to offer.