
Adapting your community outreach to a digital platform is a must nowadays.
If I were a fly on the wall to my own chat with Heather Odendaal (CEO and Founder of the WNORTH Conference), I would have a chuckle. See the picture right above this post? That is Heather and me (the author of this post) talking virtually about a virtual event which covers topics on how to work in a virtual world amidst COVID-19. That is a tongue twister, go on try saying that three times quickly.
The point is, our world is clearly facing a pretty scary collective experience and it’s impressive to see people like Heather rally and quickly adapt; something we have all had to do. Heather is an accomplished entrepreneur, a driven sales executive for a Fortune 500 company, an active community member, and founder of the WNORTH Conference. She started the conference in spring 2015 because she herself was not finding a leadership event that catered specifically towards mid-management level women who are on a path to senior executive positions. Read More